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In the NewsCorporate Insight is frequently in the news, whether to announce and discuss our published research or to offer our views on topics within our areas of expertise. Scroll down this page to read the latest articles in which we’ve appeared, and use our News Archive to find previous items.
|Firms Hit Social Media Pay Dirt by Taking Focus Off Funds|
|Thursday, 17 May 2012 14:11|
By Peter Ortiz, Danielle Sottosanti
Creating and succeeding with social media content that is not directly related to mutual funds is great, says Alan Maginn, a senior analyst who heads Corporate Insight's social media team. But the challenge for firms is finding a way to do this and “maintain the fact that it’s a serious business,” he says.
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