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Longer Intellectual Reach = Greater Client ValueCorporate Insight publishes in-depth research on a variety of subjects within our areas of expertise. Our Monitor analysts generate an ongoing series of reports on narrowly focused topics of interest linked to our Monitor services. Our consulting team produces its own syndicated studies on higher-profile topics, like social media and online education.
Our research adds significant value for clients by extending the intellectual reach of our analysts and consultants . See the results of that reach both on this page—which features our latest Monitor-related reports—and the pages that follow.
|iPad and Tablet Apps|
This Mobile Monitor report focuses on financial service firms offerings for the iPad and Android powered tablets. Since the iPad’s launch two years ago, many financial services firms have introduced tablet-formatted apps that take advantage of greater screen size and computing power than the typical smartphone. These tablet-specific apps are the focus of this report
This Mobile Monitor report examines on financial service firms offerings for the iPad and Android powered tablets. Our 13 firms were evaluated on the following key criteria:
Which devices are supported and are there any differences between platforms for these devices?
Some firms offer alternative apps for the iPad. Three distribute their investor magazines via iPad apps; in some cases, these predate the firm’s account management app on the iPad.
One of the keys to demonstrating true leadership in the tablet space (and scoring well in our grading) is to offer a tablet app that improves upon what is already available on a smartphone. Some bank and cards firms do a good job presenting new account visualizations that take advantage of tablets’ larger screens. In the brokerage space, some firms likewise provide new account visualizations, while others enhance charting capabilities for the tablet’s larger display space. Other firms have struggled to adapt new features available on their smartphones for the tablet, a significant drawback.
Additional key findings include: