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The March report looks at the private site authentication features offered by each of the 15 Bank Monitor firms. The report details login security, along with secondary security features such as automatic alerts, automatic logouts, and custom password options.
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This report examines the airline cards offered by Credit Card Monitor firms, looking at the costs and benefits associated with each card.
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In our February Bank Monitor report, we look at checking account rewards programs, a benefit offered by banks to help make their deposit accounts more attractive and to help increase debit card purchases. Debit rewards are offered in three varieties – co-branded miles cards, in-house point-based cards, and relationship-centric rewards programs. Our report details the rewards options offered by each bank, and digs deeper to uncover their actual value to clients.
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Direct Savings Accounts: A Best Practices Review
There are relatively few ingredients for a successful direct savings account (DSA) – an attractive account (with a high interest rate), an easy application, and a private site that allows customers to find information and make transactions with ease. In looking at 11 of the leading DSA firms, however, we found few that were able to meet each of these objectives.
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In this Credit Card Monitor report, our first comprehensive look at gift cards since 2004, we examined the options, fees, and promotions associated with the six issuers who currently offer and promote gift cards online. We found that the best gift cards and card centers were the ones that offered clients the most variety. This included variety in card designs and such other customization features as embossing options, customizable card values, and unique delivery choices. The issuers in this report offered three different embossing options – recipient’s name, the value of the card, and special messages – and every firm offered at least one embossing option. One third of card companies facilitated all three choices.
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Mailed card solicitations remain an important client acquisition strategy at most firms, but the importance of online applications continues to grow at pace with the Internet as a whole. In this month's Credit Card Monitor comprehensive review of online applications, our first since December 2004, we found a very uneven landscape, with card issuers taking many different approaches to offering online applications. The best use recent developments in web design and formatting to present pages that are easy to read and require minimal scrolling.
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