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Banking and Cards Research
Digging into the Customer Experience: Banking and Credit Cards
Corporate Insight’s Bank Monitor, Credit Card Monitor and Small Business Card Monitor provide ongoing coverage of the products, websites and overall customer experience offered by the nation’s leading banks and card issuers. Our value-added banking and credit card research digs deeply to evaluate the retail and small business customer experience.
|Balance Transfer Centers|
Balance Transfer Centers allow users to quickly and efficiently consolidate their balances from various creditors onto a single card account, generating fees for the issuer along the way. In this Credit Card Monitor Report, we investigate the current state of Balance Transfer Centers, looking at the options and functionality provided to account holders. In particular, as we examined the currently available balance consolidation tools, we focused on the following questions:
Several firms have integrated options into their transfer centers over the years, with three firms allowing clients to make multiple transfers simultaneously and every single tool including a way for multiple rate/duration offers to be presented to qualified card holders. Beyond this, three firms enable clients to request Convenience Checks, and one allowing its card holders to transfer cash into a linked checking account. Additional key findings include: